Research on the Influence of Regional Brand Image on Livestock Product Consumer Decision Making&#x02014;&#x02014;Taking Zhangye Yak Meat as an Example

Research on the Influence of Regional Brand Image on Livestock Product Consumer Decision Making——Taking Zhangye Yak Meat as an Example

DUAN Shaoqi, LI Xiandong, CHEN Yujie

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Modern Agriculture ›› 2024, Vol. 49 ›› Issue (2) : 75-83.

Research on the Influence of Regional Brand Image on Livestock Product Consumer Decision Making——Taking Zhangye Yak Meat as an Example

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{{article.zuoZheEn_L}}. {{article.title_en}}[J]. {{journal.qiKanMingCheng_EN}}, 2024, 49(2): 75-83

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